Cussons Baby Mama’s Nest S1

Background

Mama’s Nest is designed to assist women on their journey through motherhood

Cussons Baby, renowned for its wide range of baby hygiene products including oils, lotions, shampoos, and more, launched its flagship program titled “Mama’s Nest.” This show is designed to assist women on their journey through motherhood, addressing various milestones, dispelling misconceptions, and providing professional advice and insights on maternal matters. PR was enlisted to oversee the production of the show.

Tasks

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Designing, procuring, and setting up the Mama’s Nest set.

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Managing the entire production process from inception to completion.

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Creating production materials such as scripts and conversation guides.

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Casting and coordinating guests for the show.

Achievements

  • Organized and managed the design and setup of the show’s set.

  • Recruited and managed guests for effective participation during the shoot.

  • Managed the post-production and outcome of the production.

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